WhatsApp beta for Android 2.26.15.9: what's new?
WhatsApp is reportedly working on a feature to automatically organise business chats into a separate section on Android. The update will move business chats out of the main inbox after a short period to limit spam.
| Key Points | Details |
|---|---|
| Name of the feature: | Auto organise business chats |
| Status: | Under development |
| Availability info: | This feature is currently in development and not yet available for beta testing. In the meantime, you can read this article for a sneak peek. |
| Previous news: | WhatsApp is widely rolling out the Liquid Glass interface! |
WhatsApp is developing a dedicated list to locate business chats
In the post about the WhatsApp beta for Android 2.26.14.1 update, we announced a feature that helps users filter their business chats. This functionality will let users quickly locate their conversations with business accounts. Through a dedicated list, WhatsApp will automatically filter all conversations with business accounts without requiring manual setup. So this feature will make it easier for users to access conversations with businesses in one place.
Features to locate and manage business chats are in development
The feature to locate business chats in a separate list is still under development. WhatsApp keeps refining the feature to ensure a better experience ahead of the official release. In the meantime, WhatsApp is also exploring other solutions to make business management easier than before. Following the release of the latest WhatsApp beta for Android 2.26.15.9 update, which is available on the Google Play Store, we discovered that WhatsApp is working on a feature to automatically organise business chats and reduce spam.
WhatsApp is working on automatic separation of business chats to reduce spam
As you can see from the attached screenshot, WhatsApp is developing a feature that makes it easier for users to organise their chats with businesses and limit spam. Although this feature is currently under development and set for release in the future, it already promises to let users manage their business conversations efficiently. At the moment, users can find their conversations with business accounts in the chat list. Users expect this as they are still regular chats. However, a high volume of conversations from businesses may create interruptions while browsing the chat list. In these cases, it can become more difficult for users to quickly find the conversations they care about most.
How the business chat management feature works
In a future update, WhatsApp will address this issue by introducing a feature to manage business conversations. Once this feature becomes available, users will be able to decide whether certain business chats should remain in the chat list. Specifically, users will be able to move business messages to a new business section after 24 hours after they are received. As a result, this feature will help users keep the main chat list more focused on their personal conversations. Note that this option will manage business chats that send offers and updates. This means that only business chats that rely on cloud providers to automate messaging will be affected by this new feature.
What's the business section?
At the moment, it is unclear what WhatsApp refers to with business section. Although early information suggested that WhatsApp is reportedly working on a separate list for business chats, we believe that WhatsApp will introduce a different inbox, similar to archived chats or third-party chats. In that case, users would not need to manually sort or archive conversations to keep them organised. Instead, WhatsApp would handle the separation in the background. After 24 hours, these conversations would no longer appear in the main chat list and would remain accessible only within the dedicated business section.
Why separating business chats is useful
Separating business chats from personal conversations is convenient for users who frequently receive marketing messages. Many users often report being overwhelmed by constant messages from businesses, which can quickly clutter the main chat list. This usually happens when users grant messaging permissions, for example by signing up for a service or subscribing to updates. While these messages can be useful for some users, they often arrive regularly and in high volume. This may cause frequent interruptions throughout the day. With this feature, business chats would remain in the main chat list for the first 24 hours, so users can read and interact with them if they are interested. After this period, they would be automatically moved to a separate business section. As a result, users can reduce both disruption and spam.
The feature to automatically organise business chats is under development
The feature to automatically organise business chats and reduce spam is under development, and it is expected to be released in a future update. WhatsApp is currently refining how the app automatically moves business chats to a separate section. Once testing is complete, WhatsApp will roll out this feature to select beta testers, making it simpler to keep the main chat list organised and focus on personal conversations without distractions.
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