WhatsApp beta for Android 2.25.14.15: what's new?

WhatsApp has released a new Android update through the Google Play Beta Program, bringing the version up to 2.25.14.15.
What's new in this update? WhatsApp is rolling out a feature to limit the number of broadcast messages users can send, and it's available to some beta testers!

In the article about the WhatsApp beta for Android 2.25.8.6 update, we announced that WhatsApp was planning to implement new restrictions on the number of broadcast messages users can send. The feature is designed to introduce a monthly sending cap for broadcast lists, and users will receive in-app notifications as they approach the limit. A new section within the Settings menu was also planned to allow users to monitor and manage their broadcast usage, so they can stay informed about their remaining messages and avoid unexpected interruptions in their communication. It appears that WhatsApp is testing this feature with the public, as some users have reported seeing this option in the chatbot info screen. Following the release of the latest WhatsApp beta for Android 2.25.14.15 update, which is available on the Google Play Store, we discovered that WhatsApp is rolling out a feature to limit the number of broadcast messages users can send!

As you can see from the attached screenshot, some beta testers can explore a new section dedicated to broadcast management directly within the app settings. This new section allows users to access and manage their broadcast lists without needing to rely on the separate entry point in the overflow menu of the Chats tab. All active broadcast lists will be displayed here, along with relevant information about their usage. Specifically, WhatsApp provides details such as how many broadcast messages have been sent and how many are still available for the current month.

Currently, WhatsApp is testing a restriction that limits users to sending a maximum of 35 broadcast messages per month. However, this value may vary depending on the user account type, region, or other factors that are not currently known. The cap may not be final, and WhatsApp could adjust it before the broader rollout. The aim of this restriction is to encourage users to rely on more modern and scalable communication tools. For example, WhatsApp offers status updates, which allow users to share content with all their contacts without any sending limitations. In addition, WhatsApp Channels are designed for one-to-many communication, making them ideal for sharing updates with a large audience.

By introducing a broadcast limit, WhatsApp also seeks to reduce the risk of spam and promote more thoughtful use of the broadcast feature. Users will likely become more selective and intentional when sending out broadcast messages. This helps preserve the quality of communication across the platform. However, WhatsApp is also developing a feature for business users that will allow them to extend their monthly broadcast limit through a subscription plan. Even with this option, businesses are still encouraged to consider alternatives like status updates and channels, which are effective and already well-integrated into the app.

A feature to limit the number of broadcast messages users can send is available to some beta testers who install the latest updates of WhatsApp beta for Android from the Google Play Store, and it is rolling out to even more people over the coming weeks.

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